This collection, Goodboy, is inspired by the Ivy League look. Infusing boxing elements and streetwear style to reshape a new-look Ivy style, the collection is designed with the sportswear silhouette of the 1980s and 1990s. By applying some raw details, it expresses a youthful, unruly and elegant look driven by hormones, for some bad boy charm.
In the future, the designer hopes to expand overseas markets, raise brand awareness, and develop more accessory items such as underwear and bags.
